As the marketing coordinator of your nonprofit’s campaigns and services, you’re constantly tasked with incentivizing your supporters to give by spreading the word about your mission. On top of creating outreach materials and determining the most valuable marketing channels, the most successful event marketing requires a cohesive and inspiring nonprofit narrative. Your nonprofit narrative is your organization’s story and should be present throughout all of your outreach efforts and marketing content. This narrative should connect your audience deeper to your mission, inspiring them to continue supporting your cause. For your event marketing, this means inspiring them to register for your next event.
Introducing Leap University: A New Learning Management System From Auction Frogs Leap University is an innovative learning management system that helps you navigate our Online Auction programs, Virtual Event solutions, fundraising technology, and more — And it is now accessible to all our clients! This unique tool allows you to: Centralize information, Update and retrieve […]
Terms to know: Donors – Individuals or organizations that donate money or auction items and expect nothing in return. They are passionate about the cause. Sponsors – Typically an organization or business that donates money or goods in return for visibility throughout a fundraising project. They help cover the costs associated with running the fundraiser. […]
The Boys and Girls Clubs of Ada County Brings the Fun to Their First Virtual Event with Auction Frogs The Boys and Girls Clubs of Ada County is an organization that has been providing year-long support for youth across the Treasure Valley since 1997. Mid-2020, they began looking for an alternative fundraising platform in light […]
Protecting donors is more important now than ever. For those choosing to donate in a difficult time, make sure their money is going where it’s supposed to!
United Way of South Central Idaho partners with local programs and leverages resources for members of the community to improve lives and create long lasting positive change. Focused on quality education, financial stability, and good health, United Way of South Central Idaho is one of 1,800 United Ways around the world. Donations for the nonprofit funnel into a variety of local initiatives.
When planning and hosting a fundraising event, there are many decisions to be made and tasks to complete. While it is possible to plan an event single-handedly, it certainly is not ideal. Events are most successful when coordinated by a fundraising committee. An effective committee takes the stress off the individual at the helm and provides support for decision-making, organization, and task management.
A Case Study An organization providing resources for agricultural education to students, the Idaho FFA Association was faced with the cancellation of two fundraising events in light of COVID-19 and needed an alternate solution to utilize donations and auction items committed to the original events. They wanted a virtual event that would engage supporters, help […]
A Case Study The only children’s hospital in the state of Idaho, committed to high quality, cost-effective clinical care, advocacy for children and families, education, and research; St. Luke’s Children’s Hospital needed to find an alternate platform for their annual auction event since COVID-19 derailed their original plans. Alongside an online auction they wanted a […]
Instead of solidifying reservations, speakers, the venue, volunteers and more, St. Mary’s jumped into building a virtual event as soon as the solution was shared around and given the green light.
Chimpanzee Sanctuary Northwest usually plans on hosting a gala event in the summer and an online auction in the fall. Taking precautionary measures due to COVID-19, they switched the events and began planning to use an online auction sooner than planned. Chimpanzee Sanctuary Northwest was concerned about the success of an online auction and meeting their fundraising goal based on the potential number of attendees, listing too many items, lack of engagement and the possible difficulties attendees may encounter when needing to use technology to participate.
When the COVID-19 pandemic shut down all events across the country, the St. Mary’s School Ball and Auction planning committee members were unsure what to do. What could they do with no in-person options for hosting their annual benefit gala? The school relies heavily on these funds to supplement their budget, revitalize school buildings and grounds, and provide necessary upgrades for a growing student body.
PRESS RELEASE Contact: Kristi Saucerman, CEO & Founder (208) 407-2404 email@example.com Auction software company launches new Virtual Event solution in response to the COVID-19 pandemic. After hundreds of thousands of fundraising events have been cancelled nationwide, Auction Frogs is now offering non-profit organizations a way to raise money virtually www.auctionfrogs.org/virtual-events/ Boise, ID – As the […]
The spread of the Coronavirus (COVID-19) has all of our attention, even here with us in Idaho. As the situation around this outbreak continues to evolve, Auction Frogs is doing everything possible to keep our employees, our clients, and our communities safe, while continuing to provide maximum flexibility and the best fundraising experience possible.
In 2019, more than 25% of the world’s population was shopping online. The number one reason for this phenomenon? It’s convenient! Shoppers are able to browse and purchase their favorite products at any time of day — whenever it best fits their lifestyle and schedule. The great news for you is that shopping online is no longer just for retail therapy. Online Auctions with Auction Frogs help you leverage the age of ecommerce to maximize donations for your organization.
Traditional payment methods, such as cash and cheque, are also waning in popularity. The Federal Reserve Bank of San Francisco reported that cash was used in only 26% of transactions in 2018 compared to 30% in 2017. This trend is reflected in how donors give to nonprofits as well, with the use of cash declining and contactless spending rising.
Charity events are complex and often exhausting with many moving parts and variables. You may choose an online auction or a live event, or perhaps a combination of the two (which we recommend). But regardless of your approach, it’s vital to have software in hand that can help you maintain and track all the moving pieces leading up to your event and in the days following.
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